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Health Assessments: Helpful for Clients, Carriers, and You!

April 23, 2021 by Lance Hoeltke

This period of the year provides Medicare sales specialists with opportunities to take advantage of many things: quality time with family and friends, time for planning and training, and the time to make sure every appointment and enrollment is completed properly and effectively.

With Medicare Advantage plans, one enrollment component to focus on is the completion of the member health assessment. Free from the stress and time constraints of AEP, now you can focus on walking clients through this process.

Helping clients complete member health assessments is beneficial for your business. Here are the top 3 reasons:

Client’s Benefit From Completing Member Health Assessments

The more a health insurance carrier knows about the member, the better they can care for the member. Carriers have access to resources that members may not be aware of, such as mental and emotional support systems or low-income assistance.

When Members Complete Health Assessments It Helps the Carrier

Completion of member health assessments is one of the many factors that helps increase a Medicare Advantage plan’s Star Rating.

Your Medicare Business Benefits When Clients Complete Health Assessments

A number of Medicare Advantage plan carriers are compensating brokers that assist members in completing the health assessment.

Click on the carrier below for further details:

  • Aetna 
  • Allwell
  • Health Net
  • Ascension Complete
  • Wellcare
  • Humana
  • United Healthcare
  • Anthem (DSNP Only)
  • Devoted – Devoted will be paying $50 for HRA completion for ALL 2022 plans.

As you can see from the links above, each carrier has its own process for getting member health assessments completed. Some carriers even call the assessment by a different name, such as a Member Care Assessment (Humana) or a Value Based Enrollment (Wellcare). Take the time now to not only learn each carrier’s process but also figure out how to best prepare the client for this post-enrollment endeavor.

Also, this year you can complete a few Health Assessments through MedicareCENTER. The two carriers that do this are Humana and Wellcare. A few others may join as well.

Just consider, helping five clients per month complete their assessment could be a couple of hundred extra dollars in your commission payment. It just goes to show that when brokers truly take care of their clients, everyone comes out a winner!

Filed Under: Commissions Tagged With: Health Assessments

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